A great interview with Friesland Campina was published today on MarketingTribune! In the conversation, Sales Out of Home Rob Soeterboek shares how he uses our Brand Management Platform to not only make Chocomel visible but to truly put it on the map—both literally and figuratively. He also explains how hospitality entrepreneurs can enhance their offerings and increase their profitability with smart applications and variations. 

We are proud that our platform contributes to Chocomel’s recognizable and consistent brand experience in the hospitality industry. A big thank you to Rob for his openness and great collaboration, and to Peter van Woensel Kooy for sharing this story.